Why Correct Positioning Matters More Than Ever Many sellers believe pricing a home is primarily about finding recent comparable sales. Comparables matter, but today's buyer is not choosing between your property and homes that sold six months ago. The buyer is choosing between your home and the properties available right now. That distinction is extremely important. Buyers Compare...
FWhy Buyers and Sellers Need to Look Beyond the Headlines When people ask whether the Florida real estate market is “good” or “bad,” the question is usually too broad to be useful. Florida is not one real estate market. Central Florida is not one market. Even within the same county, the conditions affecting a condominium, a new construction home, a luxury property, an investment...
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